Examples of cross-cultural business failures

• What is important to the business partner and the customer when selecting partners for business cooperation?
• What tactics to choose for business dealings with other cultures?
• When do cultural misunderstandings arise? How to avoid cultural mistakes?

Training content:

• Cultural characteristics and specifics determining the business behavior of partners and customers from selected cultures.
• Strategies how to make contact, introduce the company and its products.
• Strategies on how to organize a business meeting and start building business relationships with other cultures.
• What is important for a business partner and customer when selecting partners for cooperation?
• What tactics to choose for business dealings with other cultures?
• When do cultural misunderstandings arise? How to avoid cultural misunderstandings?
• What topics to choose for a small talk and relationship building during informal meetings?